[UED] AIGA Experience Design



AIGA – AIGA Experience Design

AIGA – What is experience design?

  • We solve problems of organizational connection and communication

    We understand how the organization relates to its internal and external constituents – people (employees, customers, investors, etc.) and organizations (customers, suppliers, partners, competitors, peers, etc.) – as well as the technology and market environment.

  • We solve problems of understanding people, in ways useful for business and design

    We understand people’s character, behavior, and context-the patterns and complexities of their daily lives

  • We solve problems of deciding what to make

    We conceive, envision, and inform what products, services, and communications to make

  • We solve problems of making things well

    We are skilled at making products, services, and communications useful, usable, and desirable

また、PDFファイルとしてもあるようです (↓)。

Problems solved by experience design professionals